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history
The origins of the Valencia School of Applied Arts and Artistic Crafts
are to be found in the impulse the mercantile governments of the c.XIX
gave to the implantation of artistic education applied to industry with
the objective of adapting the productive systems to the transformations
of the Industrial Revolution. Under these criteria, in 1849 Elementary
Studies in Drawing were created in Valencia, dependant on the San Carlos
Academy, an entity which was initially doomed to failure, because of
the fact that this new line of teaching had to confront itself with
the academia prejudice in respect to what were contemptuously referred
to as mechanical arts.
When in 1900 the Elementary Studies in Drawing became the School of
Art and Industrial Art, no substantial change was brought about in respect
to the old line of teaching, but rather the introduction of workshop
type teaching supposed a break in the tradition of the academia methodology.
Now began the direct experience with the behaviour of the materials,
their possibilities and limitations and the learning of the different
techniques, which in its turn to bring about the shattering of the academia
maxim that design was nothing more than the transfer of a drawing into
an object.
It was in the year 1919 when the new denomination School of
Applied Arts and Artistic Crafts was coined, a consequence of the new
education policy that unified the Industrial Schools with the Schools
of Arts and Crafts, which saw its denomination extended through the
addition of the adjective artistic, in a reaffirmation of its difference.
The brief period of the Republic brought on the incorporation of the
Professional School of Architecture, a very important innovation because
of the common bases that architecture and design share insofar as both
these areas were participating in a commitment to the new technologies
and the new social requirements, from city planning to furnishings and
domestic interior design.
This orientation, which supposed a teaching experience parallel to the
most avant-garde tendencies of the European schools, was truncated by
the Civil War. The Franco administration gave a new focus to this area
of education, which was directed in the line of recuperating the popular
craftsmanship and the manufacture of sumptuous objects in the traditional
way.
It was not until 1963 when a new transformation came about in the teaching
of the Arts and Artistic Crafts, with a twofold mission: to maintain
and transmit the traditional techniques, and to train new professionals
in the area of design, which was what was being required in the area
of industrial development. New special areas of study were created:
Decoration, Window Dressing, Projects, Sign-Writing, Figurines, Advertising
Drawing, Posters and Artistic Illustration, Design, Tracing, Copying
and Artistic Drafting. All this in addition to the special areas of
the artistic crafts which included Book-binding, Engraving, Lithography,
Cabinet making, Ceramics, Engraving in Metal, Leather Embossing, Casting,
Working of Precious Metals, Embroidery and Lace, Dressmaking, Wood Carving,
Stone Carving, Fan making, Jewellery, Carpentry, Silk Screen Printing,
Artistic Photography and Marquetry. Under the new law, the School became
the Valencia School of Applied Arts and Artistic Crafts.
The General Law for Education of 1970, under which the different levels
of education in Spain began to come more in line and on a level with
the those of the more developed economies, ignored the regulation of
education in the area of art, precisely in the decade during which Design
was being introduced into our society.
The Valencia School of Applied Arts and Artistic Crafts, situated within
an emerging industrial environment and with a more and more diversified
demand for professionals in the field of design, had to face the challenge
of taking on the training of designers with a degree/diploma which,
under the new Law, was outside any and all academic recognition or sanctioning,
and deprived of the capacity to officially update its courses and programs.
Even so, the transition towards democracy and the immersion into the
contemporary which came about after the death of Franco also became
apparent in the Valencia School of Applied Arts and Artistic Crafts,
which embarked upon, under the initiative of its Faculty and students,
a revision and updating of its courses and programs. Under this pedagogical
revision, which happened in the eighties, the courses and programs for
design in the different areas of specialization were to make the project
the central objective of the learning process, around which a plurality
of interdisciplinary contents were organized in the following areas
of design: Graphic, Industrial, Interior and Fashion, and also Ceramics
and Photography. Meanwhile, in the artistic crafts were taught along
the lines of monographic courses, maintaining and transmitting the traditional
techniques.
What was at that time known as the Valencia School of Applied Arts and
Artistic Crafts celebrated its 50th Anniversary during the 1999-2000
academic year. The Anniversary was celebrated with a variety of events
which displayed the work that was carried out in this educational institution,
as well as the historical evolution of its role in the community. An
extensive program of events was organized, consisting in exhibitions,
publications, seminars, and in the production and premiere in Spain
of the opera Der Kaiser von Atlantis, by Víctor Ullmann. The
programming for this Anniversary was made possible thanks to the collaboration
of a number of different Valencian political institutions, banks, businesses,
the University, and different cultural institutions. In the closing
ceremony of this 150th Anniversary, in February 2001, in the Valencia's
City of Arts and Sciences, the Minister of Education of the Generalitat
Valenciana announced the immediate introduction in Valencia of the Upper
Level Studies in Design.
With the publication of the L.O.G.S.E in 1990 and of the legislation
relating to the Upper Level Studies in Design in 1999, a new framework
in the regulation of this area of education was defined. The educational
offering in our Centre has since been organized in two levels:
training in the plastic arts, in what are referred to as the Training
Cycles, which make possible the obtention of the degree of Higher
Technician or Técnico Superior (equivalent to the former Graduate
in Applied Arts and Artistic Crafts ).
training in the disciplines of Design, in what are referred to as
Upper Level Studies in Design, which
lead to the obtention of the degree Higher Diploma in Design, or Diplomado
Superior de Diseño (equivalent to a university diploma).
In this way the Centre offers two areas of study which are differentiated
in levels and in the degree offered, although inspired by the same spirit
of creativity and social effectiveness that has defined our Institution
down through the years. The School has come to be known now as the Escola
d'Art i Superior de Disseny de València (Valencia School of Art
and College of Design).
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